For all of you SEO people out there, whether you are in house or work for an agency, check out this Google blog post.
Personalised (or customised) search is not new and Google have been doing this for a while now. This development mixed in with their use of Universal Search in their results means that [...]

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Quick scenario for you…
You have a search on your site that say… searches for your stock of hamster wheels (why I chose that example, I don’t know!). You are a good (nay great) pet store and you have hundreds. You notice the search could be a bit more helpful to your more discerning visitor if [...]

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I, like most of us, gave up on most of my heroes as I was growing up. Don’t get me wrong, I mean there are still people I really admire and aspire to, but ‘hero’ doesn’t usually come into it these days.
So following on from this, I wouldn’t really describe Eric Ward as a ‘hero’ [...]

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As this is a ‘UK’ SEM site, I thought I had better start to look at the UK SEM scene in a little more depth. So here is the first of many posts that will look at the companies in the UK that provide search engine marketing services.
The SEM industry is not unique in that [...]

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Firstly, can I just state that I pretty much hate the term “link juice”; it is just that it is so damn descriptive, that you, kind of, have to use it. No matter how much the term “link fluid” cuts it from a “ooh er missus” perspective, it is still not right. And “link gel” [...]

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Nice article from Danny Sullivan on this, check it out here.
In essence the thing to remember is don’t treat Google differently; that is what gets you in trouble. You can still end up getting slaped by Google doing things the “right” way, so be careful. However, if you have done everything you can to improve [...]

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Good news for all web developers who create sites in Flash as Google (and Yahoo eventually, but probably not Microsoft) are working with Adobe to make indexing Flash sites nicer and more possible.
Now, this is early days and I wouldn’t get your “how to produce “flash” Flash websites” (not a real book just yet…) any [...]

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