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BT Launch BT SearchSmart

September 17th, 2009 by Rob Andrews

Is it April 1st?
Check this out… BT Launch BT SearchSmart.
This is done with Latitude, here is the press release from them.
You’re kidding right?

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Categories: Comment · Information · News · UK SEM





Google Advertising Professional Link Is Now A Nofollow

August 25th, 2009 by Rob Andrews

Google has changed and revamped their Advertising Professional area. The new area will have a lot more features and I guess is part of Google’s way of actualising their theory on more emphasis on development and training to compensate for the withdrawal of ‘Best Practise Funding’ at the beginning on this year. Mmmm. Still, check [...]

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Categories: Comment · Google





More On The UK Search Results

August 21st, 2009 by Rob Andrews

As a follow on from my last post, here is a link to Matt Cutt’s follow up on the somewhat strange and regionally challenged UK SERPs.
There is also a theory that this is a legacy thing from the Vince update. I am not so sure. I think Google just underestimated the difficulty in matching the [...]

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Categories: Comment · Google · UK SEM





Still Finding The UK SERPs Somewhat International?

August 19th, 2009 by Rob Andrews

There has been lots of talk recently about the UK search results and how they have been starting to show more results from outside of the UK region. Well, here is a partial answer to this from Matt Cutts.

I think that Matt got the wrong end of this question and answered it in a different [...]

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Categories: Comment · Google · UK SEM





Are Your Title Tags ‘Not Very Good’?

August 3rd, 2009 by Rob Andrews

Very eloquent title, eh?
Still, now I have got your attention, are they? Just a little bit stupid? Or redundant? Or boring?
Not going to go massively indepth here (it’s in the training course!), but I have just been doing some analysis for a new client and part of this was checking out the competition. Now I [...]

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Categories: Comment · SEO Tips





Are Microsoft Getting Serious With Search?

July 30th, 2009 by Rob Andrews

I have not really posted on Bing, etc. There have been so many false dawns with Microsoft on the search front that I thought I would wait to see if this was just another re-brand with no substance.
More to come on this, but my three thoughts are:
1. Bing is actually quite a decent search engine [...]

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Categories: Bing · Comment · Google · Information · UK SEM · Yahoo





Free SEO Site Review

July 28th, 2009 by Rob Andrews

Sorry for the lack of posting recently. What with one thing or another, I just haven’t had the time to get some done. Maybe it is the temptation to just micro blog things now. Still, no excuses.
As you will have noticed I put up a box on the top right a while ago offering a [...]

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Categories: Analytics · Comment · Information · News · PPC Tips · SEO Tips · UK SEM · Yahoo





Matt Cutts on Google link: Command

July 7th, 2009 by Rob Andrews

My goodness, I knew that Matt was making some videos about questions he has had regarding SEO, etc., but I didn’t realise how many he had made. Well done Matt, it must have been a hell of a session(s).
I found this video regarding checking for back links, etc. Matt also mentions the ‘link:’ search command. [...]

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Categories: Comment · Google · Information · SEO Tips





PageRank Sculpting Phase Two

June 17th, 2009 by Rob Andrews

Last post on this one from me (famous last words…).
Great article from Danny Sullivan today on PageRank sculpting. Saves me a lot of work, thanks Danny. Also, included is a video from Matt Cutts from May (I will include below in any case), which unfortunately I missed the first time around (if I had seen [...]

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Categories: Comment · Google · Information · SEO Tips





Matt Cutts Answers PageRank Sculpting Question

June 16th, 2009 by Rob Andrews

OK, I was a bit wrong. Not 100% wrong, but a bit wrong. Let me explain…
Firstly, here is Matt Cutts’ latest post on PageRank sculpting.
Now rather than write a whole new article on this, here is my comment on Matt’s blog.
*******
Matt,
Before I start this, I am using the term ‘PageRank’ as a general term fully [...]

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Categories: Comment · Google · News · SEO Tips





PageRank Sculpting

June 12th, 2009 by Rob Andrews

I didn’t realise this was going on. I am a bit behind with my reading.
In essence, Matt Cutts mentioned some things that has put some panic in the SEO community about ‘nofollow’ and PageRank sculpting.
Danny Sullivan puts together a good post on the two biggest things to come out of the SMX Advanced event. Namely, [...]

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Categories: Comment · Google · SEO Tips





Want To Get Clicked?

May 26th, 2009 by Rob Andrews

The semantic web is a totally logical concept. The web would be better and easier if meaning was intrinsic to each page and data source. Eliminating ambiguity would be less fun but more efficient (however, I am sure the spammers would lessen at least some of the upside). Happy days eh!
My thoughts on this have [...]

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Categories: Comment · Google





Don’t Get Twitter?

May 8th, 2009 by Rob Andrews

In my view Twitter is a pulse and nothing else. The beat can show that you/we are still alive, do stuff and connect us either passively or impassively. That is the attraction for us and the world that trys to sell us something.
Still don’t get it?
Well, laugh at this instead. As with most good comedy [...]

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Categories: Comment





Strange Search Results

March 9th, 2009 by Rob Andrews

A quick one that (if I get the time) I will expand upon and do some research on, etc.
I was running a ’site:’ query in Google a moment ago and accidentally pressed the return key after I had typed in ’site’. Try typing in ’site’ into Google (I was using google.co.uk ‘the web’) yourself.
As you [...]

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Categories: Comment · Google · Information





Google’s Vince Update

March 6th, 2009 by Rob Andrews

This update was named after the guy who worked on it. So ‘Vince’ it is…
Anyway, ‘Vince’ is a tweak to Google’s results that affects some pretty big terms like ‘mortgage’, ‘loan’, etc. The update seems to favour bigger brands and has pushed some of these sites further up the rankings.
The upshot is that in most [...]

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Categories: Comment · Google · Information





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